Weston-super-Mare

Like many coastal and regional town centres, Weston-super-Mare faced increasing pressure from changing retail patterns, declining footfall and shifting visitor behaviour. The project sought to identify how the town centre could evolve beyond traditional retail models through stronger integration of culture, hospitality, events, public space and residential activity.

TownCentred formed part of a multi-disciplinary regeneration team responsible for strategic visioning, stakeholder engagement and creative placemaking input. This included facilitating workshops with businesses and local stakeholders to explore how arts, culture and independent activity could contribute to wider economic renewal and stronger place identity.

The work examined how public realm, meanwhile uses, events and creative economy activity could help increase footfall, improve perceptions of the town centre and encourage longer-term investment confidence.

A key theme throughout the project was the importance of combining physical regeneration with cultural activation and local partnership working in order to create more distinctive and resilient town centre environments.

Key Outcomes

• Contribution to long-term town centre regeneration strategy for Weston-super-Mare

• Creative placemaking and cultural activation integrated into regeneration planning

• Stakeholder and business engagement workshops supporting place-based strategy development

• Focus on independent business growth, hospitality and visitor economy activity

• Improved alignment between public realm, culture and economic revitalisation

• Support for long-term town centre resilience and investment confidence